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41 Comments There is an information pandemic raging out of control, and it shows no signs of slowing down. Since the inception of the internet, more and more content has been made available in a highly accessible manner. The problem with this is not the information – it is the misinformation. Taking poor advice can be costly, and it is very easy to do, especially when it comes to “making money online blogging”.

What makes it even worse is that it is highly tempting to believe most misinformation. It is deliberately packaged to entice us. Get rich quick schemes are still prevalent because they claim enough victims to make them profitable endeavours.
And that is why so many among us have completely the wrong idea about what drives success. When we look at the stories of Darren Rowse and Pat Flynn, we see people that experienced exponential success in a relatively short period of time. But you only have to read Darren’s and Pat’s stories to know that they had no wild ambitions. However, what they did have were all of the qualities that are required for success.

If you are to be successful, you must be determined. To put it simply, you must be unwilling to give up. Failure must not be an option. Not hitting your goals, rather than discouraging you, galvanizes you to work even harder.
Determination is perhaps the most difficult part of the puzzle. In order to be sufficiently determined, you must have a well-developed understanding of what you are striving for. The desire for what you strive for must overpower the temptation to not apply yourself fully.

If success is a bread recipe, taking out consistency is like removing the yeast – your bread just won’t rise. You will go nowhere if you are always dipping in and out of your online efforts. You must apply yourself consistently, as it is momentum that drives success.
Think of success as a long car journey. If you are consistent, you do the journey without stopping. If you lack consistency, you stop for a break every 30 minutes. When you stop for a break, you are no longer getting any closer to your destination. Not only that, when you do head off again, it will take time to get back up to your previous speed.

One of the biggest killers of potential is impatience. We read of wild overnight success and quickly get frustrated when it doesn’t happen for us. But we can’t all be overnight successes (and in reality, very few people are). Who you are not reading about are the majority of successful people, who toil away for months or years, and eventually experience success.

Going back to our bread analogy, not allowing time to exert its power over your online efforts is like placing your bread mix in the oven, but not turning it on. There is no point in making the dough if you aren’t going to let it bake.
Time is our most valuable commodity, and is integral to success. If you gave a highly motivated person with a wonderful idea a week to succeed, and a less motivated person with an average idea a year, I know who my money would be on. Many incredible things can happen if you apply determination, consistency and patience over time.
I am sorry if this comes as a shock to you, but the vast majority of us will not experience the success of those we read about. But one of the biggest reasons for that is because many of us do not apply the above four principles. Most of you who read this article will head away none the wiser, and go back to what you were doing before. It is the few amongst you that embrace the four unfashionable truths of online success that will be most likely to achieve your goals.

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